Start from a reveal
The library has logo reveals you can open and change, like The Echo Arrives First and Drawn Into Focus. The Logo Sting template is a 4 second ending: a logo placeholder drops in and settles, the wordmark fades on, and the brand holds readable on a fixed camera.
Get the feel right
A logo landing is nearly all timing. Pick a spring, and it lands the same on every play. If it feels too bouncy for your brand, try a stiffer one or a plain ease. See easing for product motion for how to choose.
Hold it long enough to read
The most common mistake is cutting away too soon. Once the logo has settled, keep it still long enough for someone to read the name. Snap the landing to a beat if there is music, so it feels deliberate.
Export
Download an MP4, or a looping GIF for places that do not play video. Export it as one Shot, on its own.
Try Dailies
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